The Art Institutes Rename Interactive Media Design Program to Include Emphasis in Web Design
By: TERRA YOUNGBLOOD

In response to advancements and the enhancement of a designer’s role within the communication technology field, The Art Institutes schools have renamed their Interactive Media Design program to be called Web Design & Interactive Media. This program’s renaming is intended to highlight The Art Institutes web design curriculum strength within an existing program.

Beginning today, programs previously identified as Interactive Media Design, Interactive Media Design & Foundation for Design, and Art & Design Technology, with a concentration in Interactive Media Design, will now be called Web Design & Interactive Media. The new designation is applicable to Web Design & Interactive Media programs at all schools offering the program except The Art Institute of Colorado, The Art Institute of Ohio-Cincinnati and The New England Institute of Art which will transition their Interactive Media Design programs to the new designation at a later date.

John Mazzoni, President of The Art Institutes, commented on the renaming of the program, saying “Today in the rising world of e-commerce, every industry understands the need for a web presence to successfully conduct business. Due to the high visibility of web positions in today’s marketplace, we felt it was important to clearly communicate our strong web design curriculum to future students.”

The curriculum for Web Design & Interactive Media will continue to offer students classes that address interface design, interactivity, visual design, database design, dynamic content design, technology, information design, Photoshop and other layout programs. Graduates of the bachelor’s degree program will be prepared to enter the job market in entry-level positions such as Web Designer, Interactive Designer and Web Programmer.

To learn more about The Art Institutes Web Design & Interactive Media program, visit http://www.artinstitutes.edu/AreasOfStudy/Programs.aspx?ID=324&prid=WDIM_1007_001_pr.

The Art Institutes (www.artinstitutes.edu) is a system of over 35 locations throughout North America, providing an important source of design, media arts, fashion and culinary arts professionals. ###

Contact:

Jacki Muller Vice President, Public Relations The Art Institutes 412.995.7262 jpmuller@aii.edu

Devra Pransky The Art Institutes 412.995.7685 dpransky@aii.edu

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